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How to Easily Manage Multiple Twitter Accounts

Are you managing multiple Twitter accounts? Wondering how to streamline your Twitter marketing? TweetDeck lets you engage, monitor, and schedule tweets for multiple accounts from a single customizable...

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16 Twitter Tools for Social Media Marketers

Do you use Twitter in your social media marketing? Want to be more efficient and productive on the platform? To talk about a wide range of Twitter tools for social media marketers, I interview Ian...

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4 Unique Ways To Use Twitter Lists

Many people feel that Twitter is only a sales broadcasting platform, but I’m sure that you’ve heard of the positive causes that have been spread via Twitter as well. The best way to keep Twitter a...

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3 Simple Steps for Creating Social Media Visibility

It’s been said visibility equals opportunity. No matter how great your product, service or business is, if your prospective customer can’t find you on the web, it’s like you don’t exist. As you know,...

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How Social Media Saved Lake Arrowhead When City Ad Budgets Ran Dry

Picturesque Lake Arrowhead, just 90 miles east of Los Angeles, has long been a peaceful refuge for celebrities, film executives and families. More than 120 movie studios have filmed here and the area...

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How to Make Twitter More Useful for Your Business

If you’ve been using Twitter, you’ve likely checked out an app or two to make your Twitter experience more robust, or even just a bit easier.  TweetDeck, Twitpic and Tweetie are all examples of Twitter...

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4 Reasons You Should Avoid Social Media

Can ANY company or organization afford NOT to be involved in social media? It’s a fair question and one may argue that it’s a CRITICAL question! Twitter, Facebook, LinkedIn, YouTube, Google Buzz,...

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5 Easy Steps to a Winning Social Media Plan

So you’ve set up your social media empire using Twitter, Facebook, LinkedIn, and you’re blogging too. But how do you make it all work together? You want to reach potential clients and establish your...

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Top 5 Social Media Myths Debunked

As with any new technology, social media has spawned its share of misconceptions and myths that keep people from interacting. It’s time to debunk the big myths that are keeping business owners and...

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Top 5 Most Indispensable Twitter Tools for Marketers

What’s more important? The quantity of your Twitter following or the depth of your relationships with your followers? The answer is BOTH! Having hundreds of thousands of followers must be nice. But we...

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3 Ways Twitter Analysis Can Enhance Your Marketing

Twitter is a powerful marketing tool.  But have you considered using the power of Twitter to enhance marketing efforts—social media or not?  This article will show you how. Most people talk about...

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How to Use the New Twitter User Interface

Welcome to Social Media Examiner TV with your host Mari Smith. In this episode, Mari reviews the new Twitter user interface. Mari shows you how the new design impacts the way you use Twitter and how...

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Is HootSuite Pro a Smart Investment?

Have you been wondering what’s so great about HootSuite’s new freemium model? Are you wondering if it’s worth the investment? Are you upset about having to pay for something that used to be free?...

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UnMarketing: Stop Pushing and Praying, Start Pulling and Staying

When marketing consultant Scott Stratten worked with the owners of a new restaurant, he recommended inviting residents of a nearby condo complex to a free dinner. Over two nights, the owners could get...

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Which is Better for Social Media Monitoring: TweetDeck or SproutSocial?

If you’re running social media efforts for your business, there’s a pretty good chance you’ve at least tried a free monitoring tool like TweetDeck. But new social media management tools are popping up...

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How to Build Your Twitter Tribe

Do you want to build a loyal and engaged Twitter following (a tribe if you will)? If so, this article is for you. It will show you how to find people and what to do to engage them. Find the right...

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4 Free Tools to Help You Socially Monitor Your Brand

Do you know what people are saying about your brand? Do you want to know how to monitor these conversations? Regardless of the size of your business, chances are good people are talking about you and...

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5 Twitter Changes and How to Make the Most of Them

Are you wondering how Twitter’s changes will impact your use of its network? Recently, Twitter got a complete revamp that changed things drastically. Interestingly, it didn’t pump the social network...

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4 Ways to Use Twitter for Customer Service and Support

Do you have customers? Are they on Twitter? Are you using this amazing tool to support your customers? Keep reading to discover four ways to provide amazing customer service with Twitter. Why Twitter...

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4 Ways to Grow a Twitter Following That Matters

Is Twitter working for your business? Are you looking to grow a larger and more relevant Twitter following? This article will show you four actionable steps you can take to improve your Twitter...

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4 Impressive Twitter Apps for Your Web Browser

Managing, monitoring and updating Twitter accounts takes time and effort. Especially if you’re looking after multiple accounts. You definitely need a great app on your side to make things as simple and...

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5 Steps to Hosting Successful Twitter Chats: Your Ultimate Guide

Hosting a Twitter chat is an amazing way to interact with your fans and followers, to better understand and grow your community quickly, as well as promote your brand and business. I’ve seen the...

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4 Ways to Use Twitter to Capture Customers

Twitter marketing is on the edge of going mainstream, and although much of the market doesn’t quite accept it yet, the truth is that it’s coming, and now is the time to get in on the action. I began as...

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5 Creative Ways To Use Your Twitter Favorites

If you look at most Twitter users’ Favorites, this feature is often completely empty or seldom used. Many people simply don’t know the power of this tiny tool! There are so many creative and useful...

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Chicago Pizza Guy Creates Social Media ‘Domino’ Effect

When it comes to social media, it takes a lot to impress Amy Korin. Her resume includes digital strategy for global companies like Procter & Gamble, General Motors, Sun Microsystems and Zappos. But...

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